Imagination by Louis Vuitton: A Scent Beyond Boundaries

Fragrance as Philosophy: What If a Scent Could Dream?

Perfume isn’t just liquid; it’s a portal. And Imagination—Louis Vuitton’s 2021 olfactory marvel—isn’t merely a scent, it’s a state of mind. Crafted by master perfumer Jacques Cavallier Belletrud in the brand’s creative lab in Grasse, this fragrance takes risks where others settle for repetition.

This is Louis Vuitton not just whispering luxury—but breathing vision.

The Opening: A Citrus Spark with a Twist of Tomorrow

Bergamot dominates first—zesty, sunlit, almost electric. But it’s not your average citrus note; it crackles with Ambrox and black tea undertones. Think a Mandarin garden on Mars.

Core Identity: The Unexpected Edge

Mid-notes of neroli, cedarwood, and Nigerian ginger bring a warm elegance, but there's always something elusive, like the tail end of a comet. Imagination is balance: it fuses the natural and the futuristic.

Jacques Cavallier calls it “a scent of travel without borders.” And you believe him.

Why It Belongs in Your Duty-Free Haul

Unlike more ubiquitous fragrances, Imagination doesn’t follow trends—it invents its own orbit. The minimalist bottle, with its magnetic cap and smoky glass, feels like a piece of art designed for movement—perfect for the global citizen.

This scent lingers. And not just on skin.

Wear It Like a Whisper, or a Manifesto

Daywear? Yes. Black-tie event? Absolutely. Your solo trip to Tokyo or a rooftop in Rome? Even better. Imagination wears differently on each person—adapting, evolving, provoking questions.

Is it warm? Is it cool? Is it a memory or a mirage?

The answer is: Yes.

Final Takeaway

In the ever-rotating carousel of duty-free scents, Imagination is a rare thing: a true original. It's not just about how it smells—it’s how it feels. Like walking through clouds that somehow smell of vision and velocity.

Imagination isn’t perfume. It’s permission.